What have you found to be a challenge with social selling?

There are 3 big problems with social selling:

  1. You feel like you have to be everywhere at all times and that’s just impossible. Even when it’s automated it still seems like it’s a chore.
  2. There’s always something new coming out, so there is the “shiny object syndrome”. It’s critical that you write down what is important to you both personally and professionally. Otherwise, you will always be chasing that tiny object.
  3. However, the biggest challenge with social selling is simply time. This is why you have to have good Workflow Design. Find virtual assistants, find help, build a team, invest in your personal brand to get ahead. Take ownership of everything that you’re trying to accomplish in your world.